10 Reasons Why Twitter Is Better Than Facebook

Twitter and Facebook are arguably the largest two social networks. Yes, Google+ is still a player but engagement there is lower. Pinterest and Instagram are great but work best for visual businesses. As for video, Snapchat and Vine are very popular for the video stars amongst us.

When it comes to actually connecting with people, Facebook and Twitter win. LinkedIn works well when used properly but then if you are like me and like to enjoy and get involved with sarcastic comment, then LinkedIn users would not thank you for it.

So which one is the one that wins? Twitter! It has given me more connections, interaction, conversations and more knowledge. Facebook can do this too but it has been much easier on Twitter. Continue reading

8 Social Media Sins That Could Get You Unfollowed

Each day social media is being used more than any other internet activity including email. Social media is not going anywhere and businesses, small and large, are now recognising their online presence is an essential part of their marketing strategy. Small to medium sized businesses now use social media to drive growth for their business and they have gained new customers through social media marketing.

There is no denying social media is an excellent tool to interact and connect with customers and clients, but simply posting something on social media for the sake of being active online is not enough. If you are not careful, your constant retweets and oversharing can quickly get you an “unfollow.” Continue reading

14 Ways to Make Your Twitter Updates More Creative

Are you looking for ways to make your Twitter updates more creative?

Do you want to gain more interactions and conversations with your followers? Coming up with interesting content ideas for tweets can be challenging for social media marketers.

Here are ways you can achieve more engagement with your Twitter audience.

Questions

Tweet out a straightforward question that is easy to answer and you will likely see a jump in engagement. When questions are short and simple, it is easy for followers to respond because they do not need to spend a lot of time thinking about their answer or trying to fit a longer reply into 140 characters or less. Continue reading

You Got Yourself a Twitter Handle. Now What?

You have heard it before, if you have a business, you should be on Twitter. But what if you do not know a tweet from a snap?

Twitter can definitely be a beast, but it does not have to be. Think of the Twittersphere as a place where companies and people come together to share ideas, news, interesting stories and photos.

If you have been on the sidelines, hopefully these tips below will give the confidence you need to enter the gray. If you have been on Twitter for a sometime, here are some reminders of good practices.

Put up a profile photo

Depending on your business, use a log or a photo of yourself. The default “egg” graphic is a dead giveaway of your beginner status.

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10 Advanced Twitter Tips and Tricks

Do you want to be better at using Twitter? You can go through the day to day and remain average, or you can study, practice, train and try to find every possible advantage you can over your competitors.

The following are simply things you must do to take part in everyday social media. To others, these might feel like advanced techniques and tactics that are at a higher knowledge level and maybe even desire level when it comes to using social media effectively. But if you want to elevate your game and get the most out of your investment which can be both time and money in social media, then take it to the next level with these 10 tips and tricks.

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Questions You Need to Reconsider When RT’ing on Twitter

What you tweet says a lot about and so do your retweets. You can either use Twitter’s retweet button or you can repost someone else’s message by including “RT” at the beginning with the person or organisation’s Twitter handle.

But you should consider certain things before blindly retweeting something. Are you passing on helpful or harmful content? Whatever you retweet, it is important to get it right, especially if you use Twitter connect, attract customers or build your business. There have been some scenarios where people have found themselves in trouble for retweeting tweets which have been controversial and have suffered the repercussions of their actions.

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